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Table 3 Number of posts and users reached by Principal mode of interaction

From: Content in context: analyzing interactions in a graduate-level academic Facebook group

Type of post

Principal mode of interaction

Definition

Number of posts

Users reached

External Reference

Hyperlink

Post was a link to external content captioned with headline text and/or images

101 (44%)

6892 (37%)

Self-contained

Text

Post included self-contained text whose meaning was determined through reading

81 (36%)

5788 (31%)

Image

Post included an image (sometimes with captions or text) whose meaning was primarily embedded in viewing the image

40 (18%)

5669 (30%)

Video

Post was an embedded video that played directly in the Facebook application

6 (3%)

350 (2%)